News

 

 

Our Marketing Program is the only one in the country to have an Eye Tracking LabTrueour-marketing-program-is-the-only-one-in-the-country-to-have-an-eye-tracking-lab20042017-02-10T05:00:00.0000000Z<img alt="" src="/prensa/noticiasold/PublishingImages/eyetracking%20detalle.jpg" style="BORDER:0px solid;" />​Universidad del Pacífico Marketing Program is the first in Peru to have advanced technology for eye tracking and reading facial expressions for the study of consumer behavior.​​Our Marketing Program is the only one in the country to have an Eye Tracking Labhttp://www.up.edu.pe/en/Lists/Prensa Noticias/DispForm.aspx?ID=2004
Yannis Kotziagkiaouridis delivered the lecture: "Marketing Analytics in times of Big data"TrueYannis-Kotziagkiaouridis-delivered-the-lecture-Marketing-Analytics-in-times-of-Big-data19212016-08-04T05:00:00.0000000Z<img alt="" src="/en/press-center/PublishingImages/yannis%20principal.jpg" style="BORDER:0px solid;" />​The expert in big data and analytics, Yannis Kotziagkiaouridis, gave the keynote lecture "Marketing Analytics in times of big data", organized by Universidad del Pacífico and the advertising agency Wunderman Phantasia.Yannis Kotziagkiaouridis delivered the lecture: "Marketing Analytics in times of Big data"http://www.up.edu.pe/en/Lists/Prensa Noticias/DispForm.aspx?ID=1921

​​​​​​​​​​​​​​​​​​​